How Much To Buy Leads On Zillow

Zillow bases their pricing on the median home prices in your zip code.

How much to buy leads on zillow. Your sales history shows your local experience and can motivate leads to contact you as their local real estate expert and professional. Multiple accounts of what relocation companies charge for one of their buyer leads suggest that the fee can be as high as 48 5 in some cases. Trafficking more than 185 million visitors per month zillow provides significant opportunities for agents via zillow premier agent but is it worth the cost. It s probably ideal to buy out the zip code and get exclusivity but that is going to cost you a pretty penny likely 1000 mo. 1 01 30 closing comments.

The price per lead can range from 20 to 60 and it s not simple to figure out how much you ll pay. 56 19 how zillow and trulia leads differ. The average zillow conversion rate is 3 5 to 4 percent danilov says which would mean two of those leads would transact. What do you say. There are two factors that influence the cost of premier agent advertising in a zip code.

This document from coldwell banker arizona shows a 40 referral fee off the top for cartus relocation. So i have to assume this isn t some newfangled thing in the industry. Zillow is the largest real estate search engine on the internet providing an effective platform for real estate agents to advertise with per lead pricing starting at around 20. At the lower end the price per leads is often in the 20s. More expensive areas mean more expensive leads.

Within the premier dashboard you can explore different zip codes see which have space available and what zillow estimates your roi and cost per lead will be. Zillow s past sales program gives you total control of what shows up on your zillow group profile empowering consumers to see where you have been active. I think know you are absolutely right on how these websites work. As a premier agent you can target your advertising to the zip codes of your choice letting you pick where and how often you want to be featured. For more expensive markets with median prices nearer the 500 000s you can see 100 lead.

Compare the profits from the sale against the money spent on advertising and you know your cost of doing business. Mark and his partner generated over 900 000 in gross commissions in 2013 and are on track to close more this year. The base cost for advertising varies by market with high demand zip codes being more expensive than those with less demand.